Toni is a journalist with a degree from IESE Business School, highly skilled on the tennis court, a good trekker, and a huge Futbol Club Barcelona fan. Globetrotting as a consultant –with Innovation, Cases i Associats, and now on his own– he has been working on newsroom organization and content development at more than a hundred media brands from 60+ companies in 25 countries across Europe and Latin America. Prior to that, he was an editor at the daily La Vanguardia (Barcelona), and executive editor at Diari de Tarragona. Toni is one of the founders of the Catalan Journalists Union and was one of its first officers and was for three years european president of the Society For News Design. He taught at Universidad de Navarra and now teaches at Universitat Internacional de Catalunya. He also gigs as a media critic for the daily newspaper Ara (Barcelona).