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Friday, June 21 • 4:30pm - 4:40pm
Lesson from Africa: How a language newspaper found its niche

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Because of the longstanding belief that the Hausa-speaking people of Northern Nigeria tend to consume radio more than any other media, no real effort has been made to explore the power of print. Launched in 2012, the LEADERSHIP HAUSA is a newspaper reflecting the lifestyles of the fast-changing demography of native and non-native hausa-speakers, who make up 25% of the country's 160 million population.

avatar for Werner Eggert

Werner Eggert

Director, Intajour (International Journalism Academy)
Werner is the Director of "Intajour - International Academy of Journalism" in Hamburg. Intajour was initiated and is funded by Bertelsmann. Werner is an experienced coach and journalist who has worked for newspapers, television and online media for many years.  From 2003 to 2007... Read More →

avatar for Azubuike Ishiekwene

Azubuike Ishiekwene

Managing Director, Leadership Newspapers
Azubuike has been Managing Director of Leadership Newspapers since the beginning of 2011. Previously he was Editor of THE PUNCH daily newspaper. He is a member of the Nigerian Guild of Editors, the Nigerian Union of Journalists, and lectures part time at the Nigerian Institute... Read More →

Friday June 21, 2013 4:30pm - 4:40pm CEST
Salle des Fêtes 3 rue de Lobau, 75004 Paris

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