Editors must stay on top of new trends in media consumption to avoid being left behind in the rapidly changing news industry. This unique study of news consumption across nine countries - US, UK, France, Germany, Italy, Spain, Denmark, Brazil and Japan - will give delegates access to critical new data which will be put into context of previous years.
The report, presented for the first time during the GEN News Summit, will show:
• Extent of growth in tablet and mobile news use worldwide
• When and which devices people access news throughout the day
• The impact of a multiplatform strategy on overall news consumption
• The evolution of brand performance - the winners and the losers
• Levels of payment for digital news by country and payment type (subscription, one-off)
• How social media is becoming the dominant way of finding news, especially for some specific countries and age groups
The report is supported by Google, BBC, France Televisions, Ofcom, Newsworks, the Hans Bredow Institute and the University of Roskilde
